01 · Context
What the sector needs to solve
Potential clients need reassurance and direction while firms need enough context to route enquiries responsibly.
02 · Connected approach
How the system could work
Create clear matter pathways, expectation-setting content and confidential intake routing.
03 · Intended outcome
What success would mean
Designed outcome: a clearer customer journey, defined ownership, useful measurement and an implementation roadmap. This is an illustrative concept, not a claim about completed client work or achieved results.