01 · Context
What the sector needs to solve
Producers and buyers lack a consistent digital path for discovery, qualification and commercial conversations.
02 · Connected approach
How the system could work
Build a practical catalogue, enquiry workflow and relationship pipeline around seasonal operations.
03 · Intended outcome
What success would mean
Designed outcome: a clearer customer journey, defined ownership, useful measurement and an implementation roadmap. This is an illustrative concept, not a claim about completed client work or achieved results.